Anadolu Isuzu wins 'Good Design' Award at the Design Turkey Competition

5/17/2022

Anadolu Isuzu received the Good Design Award in the category of Transportation Vehicles at the Design Turkey Industrial Design Awards with its Kendo/Interliner CNG model. This model is the pioneer of its segment with its environmentally friendly CNG technology. The award was presented to the company at a ceremony held as part of the Design Week event.

Turkey's commercial vehicle brand Anadolu Isuzu continues adding up to its successes on the local and global scale with its environmentally friendly and innovative vehicles. Leads its segment with its smart and eye-catching design features as well as environmentally friendly CNG engine technology, Anadolu Isuzu's Kendo / Interliner CNG model  won the Good Design Award in the Transportation Vehicles category at the Design Turkey Industrial Design Awards competition. As organized for the ninth time this year, Isuzu Kendo's award was given at the Design Turkey Industrial Design Award Ceremony held in Istanbul on Friday, December 17 with the participation of Minister of Trade Mehmet Muş and İsmail Gülle, the President of Turkish Exporters Assembly (TİM).

 

The Design Turkey Industrial Design Awards, organized with the cooperation of the Ministry of Commerce, the Turkish Exporters Assembly and the Industrial Designers Society, aims to reward designs that favor user needs, add value and competitive advantage to the product, and make the benefits of well-designed products visible to society and the industry.

 

Tuğrul Arıkan: “Isuzu Kendo / Interliner CNG is part of our goal of adding sustainable value”

Anadolu Isuzu General Manager Tuğrul Arıkan said; “As Anadolu Isuzu, we carry out our activities with the aim of adding sustainable value to the society and environment we live in. Sustainability is at the center of all our business processes. With strong, eye-catching and rational lines that make the difference, our Design Office adds a unique value to our nature-friendly vehicles  we produce based on the R&D studies and the new technologies we have developed. We are very proud that our Kendo / Interliner vehicle, which stands out as an environmentally friendly, safe and modern transportation solution for today's cities with its CNG engine leading its segment, was deemed worthy of the 'Best Design' award at the Design Turkey Industrial Design Awards. As Anadolu Isuzu family, we dedicate this meaningful award to our dear teammate Kasım Kunter Aytekin, who made invaluable contributions to the design of many of our models, including Kendo / Interliner CNG, yet has recently passed away at a very young age.”

 

Environmentalist Isuzu Kendo / Interliner CNG makes a difference with its award-winning design

Designed by Anadolu Isuzu Design Office, Isuzu Kendo / Interliner CNG draws attention with its aerodynamic body, dynamic led signal and daytime running lights, digital instrument panel and innovative lines. Kendo / Interliner CNG, developed by Anadolu Isuzu to respond best to current customer demands in domestic and international markets, also won the "Sustainable Bus of the Year 2022" award in the Intercity segment at the "Sustainable Bus Award" organization held in Europe in November. Isuzu Kendo / Interliner CNG had previously won the 'Gold A' Design award in the A' Design Award competition in Italy in 2020 with its original design and was awarded in the Product Design category in the BIG SEE Awards 2021, organized to encourage creativity in Europe.

 

Developed at Anadolu Isuzu R&D center and equipped with smart security systems, Isuzu Kendo / Interliner CNG significantly reduces emissions, thanks to its 100% biogas compatible CNG engine. While Isuzu Kendo / Interliner CNG provides the highest level of ergonomic benefit to the driver and passengers with its comfortable driver and passenger area, it offers significant advantages to operators with its multi-functional instrument panel, fault diagnosis as well as driver and driving scoring system.