4 out of Every 10 ‘Medium Duty Trucks’ Sold in Turkey, Produced by Anadolu Isuzu

5/22/2022

Turkey's commercial vehicle brand Anadolu Isuzu further strengthened its strong position in the domestic market, according to the Automotive Industry Association (OSD) 2021 data. According to the OSD data, Anadolu Isuzu maintained its existing championship in the medium duty truck (6-16 tons) segment with a 40 percent market share, in 2021 as well. Anadolu Isuzu's medium duty truck models stand out in the competition with their high performance, environmentally friendly engines, in addition to their durability, power, economic operating costs and high maneuverability, which constitute as critical qualities in commercial use.

Turkey's commercial vehicle brand Anadolu Isuzu continues to add to its successes in the domestic market as well as in foreign markets. Anadolu Isuzu, which achieved a significant increase in bus and medium size coach exports in 2021, continued this success with its strong share in the medium duty trucks segment in the domestic market.

 

Continuing production in the commercial vehicle segment without slowing down under the pandemic conditions, completed the first phase of the Smart Factory project started with the aim of further increasing the production quality in its facilities located at Gebze Şekerpınar successfully. The medium duty trucks produced by Anadolu Isuzu produces and sells on “tailor-made” basis with the qualities that best meet varying needs, are being preferred more and more in the market every year with their high-performance engines and high maneuverability. The Isuzu medium duty trucks stand out from the competition significantly with the advantages they offer such as durability, power and economic operating costs, which are considered to be among the most crucial criteria in the commercial use. Anadolu Isuzu manufactures and sells 5 different models at domestic and international markets in the medium duty truck segment. Total sales of the company in this segment reached 2483 vehicles in 2021.

 

Anadolu Isuzu General Manager Tuğrul Arıkan made the following assessment in his statement regarding the subject:

 

“As Anadolu Isuzu, we are extremely pleased for having achieved significant success both in the domestic and the foreign markets in the year we left behind. The highest truck sales occur in the medium duty segment in our country. Trucks with a powerful engine as well as high maneuverability, while also offering the practicality to provide the best service in metropolitan cities stand as the basic need of the logistics and transportation sectors. As Anadolu Isuzu, we respond to this substantial need with the models we produce in Turkey. We have been maintaining our leadership in the medium duty truck (6-16 tons) segment in Turkey for more than 10 years. As has been indicated by the OSD data, we have increased our market share in this segment, especially in 2020 and 2021, exceeding the 40% level. Isuzu continues to be the champion of roads in segments that are critical to the efficient functioning of commercial life in our country. I would like express my sincere thanks to all my colleagues and stakeholders who contributed to this important success.”